Heepsy vs Microinfluencer in 2026
Cameron Blackwood
TL;DR. Heepsy and Microinfluencer both assume you will message creators yourself. Heepsy is a searchable index of Instagram, TikTok, YouTube, and LinkedIn profiles with filters and audience-quality checks, listed from $69 a month on Heepsy pricing (August 2026). Microinfluencer has no giant static index. You write a campaign brief, Creator Discovery Agent searches TikTok or Instagram live, and Pro is $9.99 a month with unlimited tracked creators. Pick Heepsy if you need YouTube or LinkedIn, lookalikes, or authenticity scores in a database. Pick Microinfluencer if you only need TikTok and Instagram and you want a cheaper watchlist.
Prices below are as listed on Heepsy pricing and Microinfluencer pricing in August 2026. Heepsy also advertises up to 25% off yearly plans. Caps on searches, analyses, and outreach change by tier, so read their table before you buy.
At a glance
| Heepsy | Microinfluencer | |
|---|---|---|
| Starting paid plan | $69/month (Starter) | $9.99/month (Pro), or $99.99/year |
| Free option | Free plan at $0 | Free plan: 1 agent search/month, no card |
| Platforms | Instagram, TikTok, YouTube, LinkedIn | TikTok or Instagram per search |
| Discovery | Database search, filters, lookalikes on higher plans | Live search from a campaign brief |
| What you get after the shortlist | Paid plans add outreach, marketplace, and payments | You reach out yourself. No marketplace, no payouts |
| Best for | Teams that want a multi-platform index and authenticity filters | Marketers who want a cheap TikTok and Instagram shortlist |
Pricing
Heepsy publishes four public tiers: Free at $0, Starter at $69/month, Plus at $149/month, and Advanced at $229/month. Paid plans meter discovery and analysis. Higher tiers add more filters, outreach, marketplace, and ecommerce features.
Microinfluencer Pro is $9.99/month or $99.99/year. That includes unlimited Creator Discovery Agent searches (fair use), unlimited username analyses, unlimited analytics reports, and unlimited tracked creators. Free is $0 with one agent search a month, five username analyses, and 20 advanced analytics reports.
Starter Heepsy is already about seven times Pro monthly. You pay that for a database and extra networks, not for a CRM the size of Modash.
Discovery
Heepsy is a database product. You filter public profiles, run text or lookalike search on paid plans, and open analytics (including fake-follower style checks) against a monthly quota.
Microinfluencer does not sell an 11-million-profile index. You describe the campaign, pick TikTok or Instagram, and get live matches with an AI campaign-fit score. There is no YouTube or LinkedIn search.
If you need LinkedIn thought-leaders or YouTube integrations, Heepsy covers ground Microinfluencer does not. If you already know the niche and want a ranked list from a brief, Microinfluencer is the lighter path.
Tracking and outreach
Heepsy paid plans include list management and contacting creators through the product. Tracking and reporting sit on higher tiers.
Microinfluencer Pro tracking means saving people from agent results and watching their stats over time. It does not unlock emails as a metered feature, send DMs, or hold escrow. You copy handles into your own inbox.
What each product leaves out
Heepsy covers discovery and some campaign tools. It does not include Modash-style inbox, gifting, and payouts as one operating system. Check their current caps. Free is limited on purpose.
Microinfluencer does not score audience demographics the way a database tool does, does not search YouTube, and does not run payments. If you need those, Heepsy or a larger platform fits better.
Who should use which
Choose Heepsy if you search across YouTube or LinkedIn, you want authenticity filters in a database, and $69+ a month is acceptable.
Choose Microinfluencer if you source TikTok and Instagram micro-influencers, you already DM or email people, and you want unlimited tracking without a mid-market subscription.
You can start on Free. See current plans. Related: Modash vs Microinfluencer, Collabstr vs Microinfluencer, SideShift vs Microinfluencer, Modash alternatives.