How the new Microinfluencer works
Cameron Blackwood
Microinfluencer still does one job: you describe a campaign, Creator Discovery Agent searches TikTok or Instagram live, and you message the creators yourself. The new version changes how searches are metered, adds an Agency plan, and lets Claude run that same search from your account.
It does not message creators, hold payment, or run the campaign for you.
Search credits
A search spends credits. The balance in the top right of the page is what you have left, over the grant for this period.
| Plan | Search credits | Keyword searches per run | Tracked creators | Price |
|---|---|---|---|---|
| Basic | 250 monthly | Up to 5 | None | $0 |
| Pro | 4,000 monthly | Up to 15 | 250 | $9.99/month, or $99.99/year shown as $8.33/month |
| Agency | 20,000 monthly | Up to 15 | Unlimited | $49/month, or $490/year shown as $40.83/month |
Credits refill monthly. Annual billing is prepaid and saves 17% versus paying monthly. Full table: pricing.
If your Pro account was already unlimited, it stays unlimited. A new Pro subscription gets the 4,000 credit grant.
Username analyses and analytics reports are separate. Basic still includes 5 analyses a month and 20 analytics reports. Pro and Agency include unlimited analyses and unlimited analytics reports. Those do not spend search credits.
What a search costs
Each live lookup in a run costs 2.5 credits, rounded up to a whole credit. Keyword searches and profile fetches both count. A deeper run costs more than a short one. Basic is capped at 5 keyword searches. Pro and Agency can use up to 15.
A balance of zero does not start a search. Running that same search again does not charge a second time.
Write the brief before you spend the credits. Product, audience, creator style, deliverable, and constraints. A vague brief returns a vague shortlist. The fields that matter: how to write a creator campaign brief.
Agency
Agency is a larger plan, not a managed service. You still write the brief, read the shortlist, and send the first message.
You get 20,000 search credits monthly and tracking with no creator cap. Search depth, analyses, and analytics match Pro. Use it when one client roster, or several, will not fit in 250 tracked creators or 4,000 credits.
Pro is the plan for one marketer with a watchlist. Agency is the plan for a team running searches every week.
Connect Claude
Claude uses the same account you use on the site. You paste one website address and sign in. You do not create a key.
- In Claude, go to Customize, then Connectors.
- Choose Add custom connector.
- Name it Microinfluencer.
- Paste
https://connect.microinfluencer.club/mcp. - Choose Sign in, and log in with your Microinfluencer account.
- Choose Allow.
Then describe the campaign in the chat and say whether you want TikTok or Instagram. Claude starts the search and checks back. A run stays in progress for a minute or two. The handles, fit, and reasons come from the same search as the website, and they spend the same credits. The click-by-click version is how to use Microinfluencer with Claude.
Disconnect later from the account page. That removes the connection.
ChatGPT and Grok show the same paste-and-sign-in screen. After you choose Allow, sign-in stops, because Microinfluencer only sends you back to Claude. Walkthroughs: ChatGPT and Grok.
What to do next
Write the brief, then run a search. If you want the free methods before you spend credits, start with how to find creators. After you have names, the first message is still yours to send.