Guides

How to find influencers and UGC creators using Claude

Cameron Blackwood

Use Claude to find influencers and UGC creators with the same search as the Microinfluencer website. You paste one address, sign in, and describe the campaign in the chat. Claude does not message creators. You still send the outreach.

Connect Claude

  1. Open https://claude.ai/customize/connectors?modal=add-custom-connector.
  2. Name it Microinfluencer.
  3. Paste https://connect.microinfluencer.club/mcp.
  4. Choose Sign in, and log in with the same Microinfluencer account you use on the site.
  5. Choose Allow.

You do not create a key. Disconnect later from the account page if you want Claude to stop using the account.

Ask for creators

In the same Claude chat, you can kick off a search, ask it to check a search that is still running, or ask for your latest results. One platform per search: TikTok or Instagram.

Find TikTok creators for a lightweight running shoe aimed at people training for their first 10K. They should already post easy training plans or gear checks. English, United States or United Kingdom, roughly 5k to 80k followers.

If the brief is missing a platform, an audience, or the kind of posts to look for, Claude asks those in one message and waits.

A Claude chat where you describe a UK running campaign and Claude asks whether to search TikTok or Instagram.

After you answer, it starts the search and checks back. A run stays in progress for a minute or two. Leave the chat open.

Claude asking for approval to start a creator search with Microinfluencer.

The handles, fit, and reasons are the same ones you would see on the site.

Claude showing UK running creators with follower counts and why each one fits.

The search spends the same credits as a search on the website. Basic includes 250 search credits monthly, with at most 5 keyword searches per run. Pro includes 4,000 monthly and up to 15 keyword searches. Agency includes 20,000 monthly. A retry of that same search does not charge again.

If it does not connect

Go back to Claude and start the connector again if the address was changed or Allow was closed. Sign in with the account that should own the search.

ChatGPT and Grok can show a similar paste-and-sign-in screen. Sign-in only finishes for Claude. The other two walkthroughs are ChatGPT and Grok.

What to do next

Use the names Claude returns, then send the first note yourself. How to contact micro-influencers covers that message. The credit grants and the Agency plan are in how the new Microinfluencer works.